Axiom Exhibits Award-Winning FireFly™ Campaign at Greater Houston
Partnership’s Marketing Excellence Program

Houston, TX - September 26, 2007: When the Greater Houston Partnership (GHP) showcased the City's Marketing Excellence in a program September 21, 2007, Axiom exhibited its awardwinning Firefl y campaign. The multi-media campaign launched Input/Output's (NYSE:IO) revolutionary wireless land imaging system and won the District 10 Gold ADDY along with dozens of other awards.

"From the start, Axiom grasped that Firefly represented something very different for ION and the seismic industry" said Chris Friedemann, vice president of Commercial Development for ION "They helped us to define elements that really set Firefly apart and to communicate those differences creatively."

FireFly exemplifies the type of integrated branding programs that consistently garners recognition for Axiom and its clients. "We've been fortunate to have interesting and engaging clients who value and use our full range of strategic creative marketing capabilities," said Tom Hair, president of Axiom "Our work on corporate identity, advertising campaigns, and multimedia has been recognized by the industry's most respected organizations. More importantly, it delivers tangible results to our clients."

Axiom's diverse client roster ranges from Microsoft® to local nonprofit Historic Houston and to Fortune magazine's 10th Fastest Growing Company Global Industries. Axiom integrates strategic messaging with compelling creative to create business opportunity and help its clients respond to market challenges.


About Axiom
Established in 1998, Axiom exists as a hybrid (advertising agency/marketing communications firm) that fuses conceptual marketing strategy with compelling creative to solve business problems and drive new opportunities for clients worldwide. Based in Houston, Axiom provides corporate/product identity
branding strategies, internal communications tools, media planning and placement, and creative development of print and screen-based media for a wide range of industries including energy, technology, national defense, publishing, the arts and more. Call Laura Roach at 713.523.5711.

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