ION NAMES AXIOM AS THEIR MARKETING COMMUNICATIONS
AGENCY OF RECORD

Houston, TX – January 22, 2008: Extending and validating the success of their four-year relationship, ION Geophysical Corporation has named Axiom as their Agency of Record. The appointment makes Axiom the exclusive marketing communications agency for one of the leading companies providing seismic imaging solutions for oil & gas exploration and development worldwide.

Axiom will be developing key communications initiatives including internal and external brand management, new product launches, advertising, print collateral and the annual report.

“Axiom has delivered world-class, high-impact marketing services to ION over a sustained period, making their appointment as ‘Agency of Record’ an easy one,” said Chris Friedemann, Senior Vice President of Corporate Marketing for ION. “Since the start of our relationship in 2004, they have been crucial in helping us reposition from our legacy as ageophysical equipment manufacturer and create a brand based upon a broader platform of technology-intensive seismic imaging solutions. We’ve been impressed with Axiom’s industry expertise, their ability to quickly and fully understand our business, and the role they have played in conveying complex strategic and technical messages to our diverse, global
customer base. We view them as a vital thought partner and a critical member of our extended marketing team.”

Most recently, Axiom participated in ION’s 2007 rebranding effort that continues to garner professional recognition. From initial creative exploration to ION’s rollout of the new brand at the Society of Exploration Geophysicists (SEG) Annual Conference, Axiom has helped ION continue building mindshare among customers and members of the media and financial communities.

“The long-term relationship that we’ve forged as Agency of Record with ION is one of our proudest accomplishments,” said Tom Hair, President of Axiom. “We’ve successfully taken cues from ION President and CEO Bob Peebler’s forwardlooking vision, and then worked closely with ION’s marketing team to bring the vision to life. It helps that we’ve been given wide rein in creativity and pushed to defi ne a brand identity that is unique and highly recognizable within the oil field services industry.”

In 2005 Axiom provided the creative impetus for the branding and marketing communications program that launched FireFly™, ION’s land seismic imaging system, sparking renewed interest in the category of cableless seismic acquisition. Both the rebranding initiative and the FireFly introduction have been critically acclaimed, capturing national, regional and local recognition within the marketing communications sector.

About Axiom
Established in 1998, Axiom exists as a hybrid (advertising agency/marketing communications firm) that fuses conceptual marketing strategy with compelling creative to solve business problems and drive new opportunities for clients worldwide. Based in Houston, Axiom provides corporate/product identity branding strategies, internal communication tools, media planning and placement, and creative development of print and screen-based media for a wide range of industries including energy, technology, national defense, publishing, the arts and more. For more information, contact Laura Roach at 713.523.5711.

About ION
ION is a leading provider of geophysical technology, services and solutions for the global oil & gas industry. ION’s offerings allow E&P operators to obtain higher resolution images of the subsurface, reducing the risk of exploration and reservoir development, and enable seismic contractors to acquire geophysical data more efficiently. Additional information about ION is available at www.iongeo.com.

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